When top influencers and experts speak, wise people listen. It’s no secret that B2B Marketing is constantly evolving and with ChatGPT trending up in a big way, you need to be in the thick of things. We have shortlisted the top B2B Marketing conferences in 2023, ones that should be on your radar starting today. Let’s get started.
What are B2B Marketing Conferences?
More and more CMOs and marketing executives are understanding the importance of B2B Marketing conferences. These events promote the main driver of all things marketing – networking. Participants get direct access to the leading influencers out there today, mingle with peers from other countries, and also get to promote their own brand. It’s a truly empowering experience.
Thanks in large to online tutorials and courses, most marketing professionals are familiar with the basics – blogging and SEO operations, content distribution on social media pages, and outbound email sequences. But what separates the GREAT executives from the GOOD ones is one main thing – strategy. This is where top B2B Marketing conferences can help you in a big way.
The pandemic forced many events to move to an online format but this is no longer the case. 2023 is going to be a year full of activity, with dozens of opportunities you don’t want to miss out on.
Related: Content-Led Growth (CLG): Explained
Top B2B Marketing Conferences in 2023
Let’s dive into the top B2B Marketing conferences in 2023.
Social Media Marketing World
San Diego, CA, March 13-15
Participation Fee: $1,447 (All-Access Pass), $997 (Marketer Pass)
If you want to discover the latest tactics and strategies to improve your social marketing, don’t hesitate to head out to CA for the 10th annual Social Media Marketing World!
Carefully curated experts will be presenting on four primary areas of social marketing: organic social marketing, paid social, social strategy, and content marketing. Gain actionable tips and strategy advice through keynotes, sessions, and workshops, from popular names like Michael Stelzner, Kat Norton, Millie Adrian, Pat Flynn, and more!
Las Vegas and virtual, March 21-23
Participation Fee: $2,095 (Full price), $1,695 (Early bird)
Adobe Summit is touted as the perfect avenue to expand your skillset, spark inspiration, and build connections that empower you to make the digital economy personal. At this summit, you can join unrivaled experts for cutting-edge keynote addresses, 200+ in-person sessions, hands-on labs across 11 tracks, training workshops, and networking opportunities.
The previous speaker lineup included Anil Chakravarthy with Adobe, John Donahoe with Nike, and Rosalind Brewer with Walgreens Boots Alliance, Inc.
CXL Live 2023
Austin, TX, April 1
Participation Fee: $1,299
If you are focused on experimentation and conversion, don’t miss CXL Live 2023!
The event promises to be full of networking and talks on growth and experimentation. Instead of keynotes, CXL Live will focus on building authentic relationships and spending quality time with other like-minded people. The event will match you up with hand-curated people with similar goals and create dedicated discussion roundtables.
Lead Generation World
London, May 9-10
Participation Fee: $1,295 (Full price), $595 (Early bird)
Are you on a quest to find an event that is all about lead generation? Then, look no further than Lead Generation World.
Aimed at lead generators, performance marketers, and the service providers, the event brings together the brightest minds in the industry and those that want to improve their lead generation campaigns from creation to close. Advertisers and Lead Buyers are provided with insightful content, alongside exclusive networking opportunities to navigate the lead generation ecosystem.
Gartner Marketing Symposium
Denver, CO, May 22-24
Participation Fee: $4,600 (Full price), $4,075 (Early bird)
The premier event for CMOs and marketing leaders will explore actionable tactics to overcome the impact of unpredictable macro forces, the erosion of traditional sources of brand value, and burdensome operational complexity. This year’s theme is Marketing’s New Directive: Reprioritize, Rethink, Realign, wherein you can acquire cutting-edge marketing practices to drive growth.
DigiMarCon California 2023
San Diego, CA, June 1-2
Participation Fee: $1,097 (VIP Pass), $929.99 (All Access Pass)
If you are looking for data-driven knowledge and innovative ideas from the B2B marketing, media, and advertising industry, don’t miss out on DigiMarCon California 2023! The event offers you the platform to network with thought leaders, collaborate with your peers, and build your professional network. You can also gain insight into emerging strategies, the latest tech, and best practices.
B2B Summit North America
Austin, TX, June 5–7
Participation Fee: $3,795 (Standard, Non-Client), $3,595 (Early Bird, Non-Client)
Forrester’s B2B Summit North America will be thronged by 1000+ participants vying to learn alignment, focus, and confidence, combined with the flexibility to adapt to changing landscape of B2B. Although the agenda for the event is still being designed, you can expect strategic keynotes and guest speakers at the forefront of the alignment of B2B sales, marketing, and product.
Digital Summit Atlanta
Atlanta, GA, June 7-8
Participation Fee: $795
For in-person workshops and sessions that address tactical, practical, and strategic ideas from some of the best marketing talents, check out the Digital Summit Atlanta. Leading experts will deliver cutting-edge marketing tactics on Content, Social, Email, SEO, Analytics, and Strategy. 10,000+ in-person and virtual digital marketing professionals will be in attendance.
London, June 21-22
Participation Fee: £999 (Full price), £399 (Super early bird)
DMWF Global is a forward-thinking event covering Digital Marketing Technologies, Virtual Reality, Artificial Intelligence, Influencer Marketing, UX, CX, eCommerce, Content Marketing, Data, Analytics, and Mobile. The 13th iteration of the event will explore the latest trends and strategies within Digital Marketing and comprise 5 Conference Tracks, 100+ Speakers, and 50+ Exhibitors.
Growth Marketing Summit
Frankfurt am Main, Hesse, Germany, June 22
Participation Fee: €989 (Full price), €599 (Super early bird)
Billed as Europe’s biggest conference for digital growth, Growth Marketing Summit brings together 700+ like-minded optimizers from around the world. The 2023 speaker lineup includes Marianne Stjernvall from Coop, Colin McFarland from Netflix, and Colin McFarland from Instagram. Learn about data-driven, customer-oriented, and agile approaches to scale sustainably at GMS.
Seattle, WA, August 7-9
Participation Fee: $999 (Full price), $699 (Super early bird)
If you are looking for non-stuffy networking and expert sessions delivered by industry leaders in SEO, search marketing, conversion optimization, and more, check out MozCon. The 2023 speaker lineup includes Amanda Jordan, Miracle Inameti-Archibong, and Brie E Anderson. Join the event to delve into the latest and greatest in search, learn from industry experts, and network with peers.
Boston, MA, September 5-8
Participation Fee: $1,899 (VIP Pass), $899 (General admission)
Organized by HubSpot, Inbound has now become the gold standard event for marketing professionals and agency owners. The event allows you to connect with some of the biggest brands in marketing and tech. Though the 2023 speaker lineup is still being compiled, past editions included former U.S. president Barack Obama, actor Viola Davis, and Dr. Jane Goodall.
Vibe MarTech Fest
Dubai, UAE, September 13-14
Participation Fee: TBA
Middle-East’s largest event, focused on CX, Marketing, and AdTech, will be back for the fifth time.
More than 250 marketing experts are expected to participate, with sponsors including Salesforce and Sprinklr. If you want to gain insights into key technologies like Customer Data Platforms, Analytics, SMM, Data Unification Visualization and Representation, Marketing Automation and CRM, and AI, ML, and Personalization, this is one event you should not miss!
Content Marketing World
Washington, D.C., September 26-29
Participation Fee: TBA
Content Marketing World is for professionals specializing in PR and marketing fields. The 2023 edition will be a four-day event with 2000+ attendees, 150+ speakers, and 120+ hours of keynotes, sessions, networking, and entertainment. Although the speaker line-ups for 2023 are still being finalized, previous speakers included Jennifer Hovelsrud, Hasan Minhaj, and Bonin Bough.
San Diego, CA, October 14-17
Participation Fee: TBA, $2,550 (Pre-launch, for two attendees)
LavaCon is the popular gathering place where content professionals share knowledge, network with peers, and build relationships. The 2022 edition attracted 600+ speakers, sponsors, and attendees including Eli Lilly and Company, Amazon, Sanofi Pasteur, and Ultimate Kronos Group. If you are a content strategist or a documentation manager, this is one conference you should not sit out on!
Knowledge is power. You need to attend a few of the top B2B Marketing conferences in 2023 to be seen and stay relevant. More importantly, you must understand the latest trends that are transforming the industry. Have we missing anything? Feel free to share information about the events that didn’t make this list.